Quick answer
Use lighter cotton for volume promotions, mid-weight cotton for everyday reuse and heavier canvas when structure and retail value matter.
Common weight ranges
- 5–8oz cotton: lightweight, foldable and suitable for volume promotions or simple retail carry bags.
- 8–10oz cotton or canvas: a balanced choice for everyday branded totes that need more body.
- 12–16oz canvas: heavier and more structured for premium merchandise, reinforced construction and longer reuse.
Do not choose by weight alone
The same nominal weight can feel different depending on weave, finishing, color, bag size and construction. Ask for a material swatch or sample when hand feel and structure are important.
Information to include in a quote
Share the intended use, bag dimensions, target quantity, load expectation, artwork, preferred feel and packing method. These details make a fabric recommendation more useful than specifying ounces alone.